Circle Squared Tekkorp Strategic Partnership Agreement
Tekkorp Capital Announces Strategic Partnership with Circle Squared
Author: CSQ Time to Read: 2 Minutes

Newly Launched Consultancy Signed Up For Technical Strategy Expertise
[London, 16 February 2024] – Tekkorp Capital, the betting and gaming industry M&A and advisory powerhouse, has announced a new partnership with Circle Squared.
As a recently launched consultancy, Circle Squared, created by a quartet of respected and experienced industry professionals, now receives the immediate validation of having been selected as Tekkorp’s exclusive partner for all areas of Technical Strategy, including due diligence.
Tekkorp hand-picked Circle Squared to tap into the decades of collective experience which the four-strong team brings across delivering large scale tech platforms and transformation
programs for the betting and gaming industry. Partners Clyde Harris, Graham Cassell, Mick d’Ancona and Peter Sherman have worked with, and for, some of the biggest names in the gaming and betting industry, including Ladbrokes, OpenBet, Paddy Power, Betfair, Flutter and Caesars Entertainment.
The Tekkorp team offers deep experience of M&A, JVs, strategic partnerships, disposals, carve-outs and fundraising, highlighted by $24bn of deal value completed in the digital gaming space. Its current and historical knowledge of the corporate strategies, personalities and M&A tactics of the buyer universe affords Tekkorp and its clients a unique vantage point from which to solve complex business issues across technology selection, product due diligence, contract negotiation, entry strategy and competition comparison.
Consequently, Circle Squared will benefit from Tekkorp’s global reach and unparalleled access to the marketplace, as well as working alongside its top tier executive team. Founded by Matt Davey, Tekkorp Capital was set up to advise and invest in public and private companies who innovate in the global digital gaming ecosystem, and has put together an enviable team of deal-makers and strategic advisers, such as the ex-head of corporate strategy and development at The Stars Group, Robin Chhabra, former CEO of William Hill Online, Crispin Nieboer, and former William Hill US Chief Financial Officer, Mark McMillan.
“Circle Squared have quickly demonstrated that their experience, coupled with a structured and common sense approach to gaming technology, makes them easy to work with and produces quality output. We look forward to continuing this fruitful collaboration across a diversity of deals and structures,” said Tekkorp Capital CEO, Robin Chhabra.
“Our consulting services across a broad range of areas already cover market-entry and growth strategy, product and technology diligence, target suitability analysis, media partnerships and vendor selection. Now the Circle Squared team will help sharpen up the technical end of these services for our clients.”
Mick d’Ancona, one of the founders of Circle Squared added: “The Circle Squared team are delighted to be partnering with the advisors at Tekkorp Capital. Tekkorp is the best in the business in their space, and we're excited to be able to bring our insight and expertise to help support them in their advisory and deal-execution activities.
“Tekkorp is retained by some significant blue-chip global gaming companies to help them solve their most pressing strategic issues. And we’re looking forward to adding our combined nous and abilities to sharpen their already multifaceted due-diligence acumen. Whether it’s competition comparison, general suitability analysis, specific technical product testing, background operational insight, or contractual stress-testing, Circle Squared brings an array of capabilities to the table.”
About Tekkorp Capital
Tekkorp Capital invests in and advises companies in the global gaming sector. The team has deep experience of M&A, JVs, strategic partnerships, disposals, carve-outs and fundraisings and have, as founders, taken start-up businesses to scale and exit. Tekkorp also provides consulting services across a broad range of areas including market-entry and growth strategy, product and technology diligence, media partnerships and vendor selection. Through its fund, Tekkorp Capital invests money and time supporting great talent and game changing ideas. Established by gaming industry luminary Matt Davey, its progressive investment portfolio includes dynamic innovators in the digital sector, such as BetMakers, PlayUp, PlayVig, Voxbet and Low6.
About Circle Squared
Launched in 2023 in London by four seasoned professionals from across the gaming and betting industry, Circle Squared is the product of a century of combined years' experience. These complementary skills and talents have been brought together to help deliver transformative technological change to the gaming industry. Clyde Harris, Graham Cassell, Mick d'Ancona and Peter Sherman have worked both in-house and as independent contractors and consultants to some of the biggest names in sports betting across the product, delivery and technology spectrum. Circle Squared was born when the four realised their specialist skill sets, when fused together to form this consultancy, could exponentially increase their individual effectiveness in guiding organisational change and technical delivery and enable step-change improvements in capability. Circle Squared offers a range of hands-on services to clients who need help transforming their products, processes or business.
For more information: https://www.circle-sq.com
For interview requests and information: camilla@redknotcomms.com
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